what is a blog history

History

By Jorn Barger on December 17, 1997 The term "Weblog" (web logs). "The Weblog" abbreviation "blog" by Peter Merholz created. When he jokingly "Weblog" in the sidebar of his blog Peterme.com into the phrase "we blog". "blog" soon as nouns and verbs. (Blog writing a blog,What is a blog, said blog.)

origin of

 Blog popular network virtual community through a number of ways, including Usenet and online business services such as GEnie, BiX, early CompuServe, e-mail list , BBS and chat rooms . And the web forum software in the 1990s , such as WebEx to communicate messages.

The modern blog evolved online diary , online diary can record the lives of individuals and pictures. And most of himself as a diarist or journalists . 1994, when Justin Hall also Cosworth Moore College (Swarthmore College) studying, began to write a personal blog. Now generally believe that he is one of the earliest of the blog. Dave Winer's blog is also known as the oldest and maintain the longest blog.

Early blog just by manually updating the general site . However, the improvement of tools to help more, the relative lack of technical people can write a blog, and to the time reverse of the arrangement, production and maintenance of the postings. All walks of people can write their own blog. For example, the typical practice of writing a blog is to use browser forms directly edit. The blog can be hosted on the server dedicated blog hosting providers can also use the blog authoring software maintenance, such as WordPress , Movable Type , Blogger or LiveJournal , or upload their own content to the general web hosting service provider 's server .

popular 

Blog the development of mature and blog hosting providers start to appear and the application of the blog began to spread after 1999 , but also the first offline publishing tool software, and this for two reasons further promote its epidemic following roughly development:

• In October 1998 , Open Diary launched, fast user of the site to thousands of blog. This site became the first to leave a comment on others blog Interactive blog hosting provider. 
• In March 1999 , founded by the famous blog of Brad Fitzpatrick, LiveJournal, . 
• In July 1999 , Andrew Smales founded the Pitas.com, the site development tools to a more easily embedded in the "news page" on a site in September 1999 , the site launched closer to the personal activities log Community Diaryland. 
• In August 1999 , Evan Williams and Meg Hourihan launched blogger.com, this was Google 's acquisition of the site in February 2003 .

What should be the top manager of a real

First of all, a perfect top manager must possess entrepreneurial skills and creative thinking. In addition, no less important to "stamp" and analytical skills that allow you to anticipate scenarios of situations, to predict the crisis tendencies and react to them. It is important to remember that at different stages of development of the company it needed a top manager with a variety of specific skills. At the stage of start-up it should be a bright man with entrepreneurial qualities, during the active growth of the company - a man with the makings of a strong strategist. In the event that the company remains in recession or in times of crisis - when she needed anti-crisis manager.

The ideal manager should not just be a professional manager, he must possess specific knowledge, that is to be a competent professional in the industry. Most excellent results show those who come to the post, for example, General Director of the structures of line management. After completion of all stages of administrative work, such a person brings all the required competencies with them. This specialist already has specific knowledge of a particular business segment, and the person is ready to use them fully. He was a leader who achieved all himself, and he can set an example to which others will seek. At the same time, having experience in line management, manager, most likely well versed in the procedures encourage their subordinates than ably handles, and it is very important.

Another essential feature of an ideal top manager, I would say the ability to delegate its powers . An indicator of the success of the delegation of powers is the ability of subordinates to perform the functions entrusted to them alone. If the top manager, without interfering in the work of subordinates, reaching goals, it means that everything is in order. A striking example of a high degree of confidence is a decentralized organizational structure, when the subordinate themselves take important for themselves and for the company solutions and, importantly, are responsible for them. It should, however, understand that successful delegation is only possible if the manager understands that and how do his subordinates.

And this brings us to another needed to present professional quality - the ability to find the right people and to carry out a deliberate policy of human resources . Top manager has a thorough knowledge of those to whom he delegates authority, and often these people find themselves, using their experience and connections to the company worked only decent professionals. It works the opposite rule: if the company responsible decisions are made ​​by the staff - it means there are professionals involved with their supervisor, among other things, a very trusting relationship.

Top-manager of a co-owner of the business

Image of first-person company is fundamentally important. General Manager - the person of the company. The best example of our time - Steve Jobs and Apple. Image of Steve in determining the degree of impact on achieving current results of the company and the culture of branding. Steve Jobs - an example of a top manager, has formed its image steadily, evolving along with the company and its products. And at the same time, Steve was always true to himself. Today, iPad, iPod, iPhone - the most recognizable brands of the world, having no real competition, but with unlimited opportunities in the market. And Steve Jobs has become one of the most recognizable heads of companies in the world and the first chief executive, whose death caused such a tremendous response around the world.

Of course, the top manager of any large structure it is not the only employee, so it must establish an ideal pattern of interaction with their colleagues and subordinates, as well as to monitor their daily work. Because of the volume of activities that every day in its place makes each employee, and the sum total result. Waiver of selfish behavior and focus on the overall success - a necessary feature of an ideal manager. Unfortunately, often the new top managers give only short-term goals and objectives that are directly dependent on prescription in the contract terms of tenure, which leads to the eventual result is not very rosy. In this sense, I would like to appeal to the so-called dynastic thinking, which is characteristic, for example, for Italian companies.

As you know, in the top ten oldest companies in the world was dominated by Italians. This is a testimony to the power of family ties and traditions in Italy, the factor, indicating the strength of family ties in the Italian business and their particular view of top managers on how the company should operate. The most ancient Italian family company's fourth (Barone Ricasole - wine, olives), fifth (Barovier & Toso - glassmaking), eighth (Torrini Firenze - jewelry), ninth (Antinori - wine, olives) and tenth (Camuffo - shipbuilding) places in the list of the oldest companies in the world. In addition, probably everyone knows, companies such as Ferrari, Pirelli, Ferrero and Martini & Rossi, who for decades proved its viability in a changing world.

"Dynastic" thinking - the respect not only to the past, but also to the future of the company.Occupying a new position, a top manager should be ready to have formed the tradition before him, and act so that his successor was able to do the same. The ideal top manager should be enough to get yourself in the company to speak with confidence: "I have a company. And I am taking all necessary steps to ensure that she grew up, despite the fact that my contract ends soon. "

I have to say that conditions, the Italian model often does not work, it is predetermined by many factors, among them, and corruption, and especially political development, and the absence of any long history of private business. The future of the company can only guarantee a person acting as opposed to selfish strategy, he knows what he needs to do to his initiatives were continued after his departure.

That's why I think the ideal top-manager, which in formal terms, is an executive position, in fact no different from the owner of the company in the aspect that is well aware of the goals and objectives, as well as the need for long-term planning.

Find or "grow"?

Find a person claiming to be the first-person company with no ties at the appropriate level is almost impossible. If you are on level ground in terms of interaction with the leading market players, to get an experienced professional to the position of CEO is unlikely to succeed. The only reliable way to access the first persons are personally acquainted, and / or involvement in the circle of professionals and managers of the highest order.

If such a connection is nominated, and there was - you must be very careful to relate your expectations to the competence of the candidate: start with a trusted communication, new features of interest and in parallel to assess. Assess leadership and creative inclinations of the candidate's ability to find their targets under the appropriate people, to put before them the aims and objectives and make the right decision. Will it be ready for a permanent dialogue with other decision makers? Will there be prepared to act without regard to time limits prescribed in the contract? If the answer candidate "yes" - welcome!

I am an opponent of such a theory, as a genetic predisposition or natural person to a successful business. Managers are not born. Man can always be around to teach, and the emphasis in training should be on identifying and developing the strengths of the individual, rather than suppressing the disadvantages, as do the proponents of "genetic" theories. For me the dignity of man is always more important than the disadvantages.

However, experience shows that it is out of the midst of HR-specialists out the best managers - as to the role of CEOs and the role of managers of various departments. Regardless of whether a person versed in business processes or not, for it is very important to be able to find an approach to people, to be able to calculate their effect on several steps forward. Otherwise, it will not be perfect, "topom."

Leadership is not based on words. A true leader - is the one to whom the employees take an example. This is a man that sets a bar, be lower than that of at least uncomfortable. Based on this axiom, and from my experience, I can say that the best top-manager - a person that has passed several stages in a company that has specialized education, not devoid of charisma and, most importantly, putting the company's interests first, regardless of the terms of the contract , convenience and beauty of the chair form of the window.

Why does not the application Static FBML

The answer to the many comments and letters about the inoperability application Static FBML .

Let me remind you, Static FBML - is an application whereby previously it was possible to create custom tabs for pages and insert the HTML, CSS, JavaScript and the actual FBML.

In fact, anyone who does not have sufficient knowledge in programming, could quite dramatically and rapidly customize their page to Facebook.

But in March 2011 , Facebook FBML abandoned in favor of the iFrame . Old code is still some time to work, but re-add Static FBML to your page anymore.


We can say that the freebie is over. Now, all who wish to make interactive modules for pages , will get acquainted with the IFrame, to deal with the principle of developing applications for Facebook, a hosting service to upload generated files to the server module, and of course to know the programming language PHP, for the integration of the resulting works with Facebook.

Who else works Static FBML - start to look towards the IFrame.

First of all , Facebook may at any time to close the support of FBML.

Secondly , IFrame will give you a much greater power and flexibility, as Page IFrame is located outside of Facebook.

Sign up for blog updates and never miss the material for customization Facebook pages with IFrame, I cook.

Any Questions Feel free to write to the mail section and ask a question .

The film is about Facebook

A total of seven (!) Years , Mark Zuckerbergwent from a simple student at Harvard University to head the company, worth $ 100 billion . And his brainchild - a social network is about to Faceboook overcome barrier of one billion active users !

His idea of ​​"make the world more open and helping people find each other" has produced a revolution in communications and now Facebook has a huge impact on business.

Be sure to watch this film , in which a lot of the Zuckerberg interview, and always interesting to look at the life of the company.

Hyper Alerts - monitoring of any page to Facebook

Frankly, I had no idea that there are some services for monitoring the activity page Facebook. But somehow it was not necessary. When you have during the working day is open in the browser tab with Facebook, is fairly standard notifier.

But this is not always easy when you have to work not for the working computer, and, for example, on mobile devices.



Hyper Alerts - an interesting and fairly simple service that allows you to connect any Facebook page to monitor the activity and send the results to the post office. Under any page, I mean not necessarily the one where you are an administrator, namely any.

Once logged in, passing the registration and account connecting to Facebook, we are asked to select the monitor page one of those administrators who we are.



The second option - to add a page at the link. Moreover, the page you can add absolutely any, does not necessarily have an admin rights.



Further, the control section of notifications, select, notification of any updates, we want to receive:

- Publications

- Comments

- Their own content

You can also adjust the frequency of receiving notifications.



Nothing else has no service. Usually, such a notifier, which is not difficult to write, and most, though, would be having a modest understanding ofFacebook API .

ADVERTISING CAMPAIGN ON FACEBOOK FOR SMALL BUDGETS

Facebook launched a new marketing concept "Start to Success" , which is aimed primarily at companies with a small budget for advertising.

According to the information on the project page, program participants receive a 4-week telephone support with Facebook consultant in Advertising and a gift certificate in the amount of fifty dollars.



Facebook promises that with companies that have applied for participation in the project, in one day will be contacted experts Facebook (by the way, in the German version of the program we are talking about 28 days). According to the project daily budget in the first 30 days of participation must be no less than fifty dollars (that is, at least 1500 USD per month).Here the question arises - how much the company with "a small budget for advertising," can afford the monthly costs are only for the campaign on Facebook (in addition to the cost of advertising in other sources)?

HOW TO BECOME AN IDEAL MANAGER?

Although the Timeline has been necessarily introduced a month ago, believe me, this is not enough to fully understand all the functions of the new interface. So, what's the matter: to find an administrator who has already "in the subject line" is quite difficult, because each company has in its particular niche. I think so much more important to be "stranitsoupravitelyam "to get acquainted with several valuable practical advice below. Still, in many respects, business success depends precisely on the proper management of the official page.

Admin page should be multifunctional.

Of course, the administrator of the page should give enough freedom of action, but it must be time to direct his activity in the right direction: try not to wander into the thicket of soushial media innovations, be with their fans easier. Try to start a page, not only on Facebook, but please create a page on Twitter, and if possible on LinkdIne, of course, if these social networks you can find your target audience.

I'm not saying that we need to be torn between networks, not the opposite. However, it would at least recklessly employ an administrator a person who is active only on Facebook and absolutely passive in Twitter , LinkdIne , Pintereste and quite familiar with the principles of the Tumbler , or Wordpress.

Administrators are not born, but they become.

Everything is interconnected in the company. Undoubtedly, in this circle, and the relationship gets official Facebook page. It is therefore a potential candidate for the post of administrator must possess at least some knowledge of marketing. But the man who 100 percent want to get the coveted job, not only must have a clear idea about marketing in general, but also realize the importance of the role of the pages in the overall marketing strategy.

Administrator - the person who shall have, in the words of a man associated with physics, high throughput, in a word, to quickly integrate into the life of the company. Administrator must be aware of the importance of the role of the pages, and this is important.

Success in the hands of the administrator.

In fact, it does not matter what sex will be the administrator page, what religion, etc.However, there is still one thing without which there can do any one administrator - a natural magnetism. Users subscribed to a page that pull should come again and again, again and again to read the thoughts of man-admin. The administrator must be able to put yourself in a social environment so that other people attracted to it.

Your page - an extension of your company. It is obvious that the official pages were designed to ensure that fans have the opportunity to follow events in the life of a loved brand not only in public places, but also at home. Your company is partly in the hands of your administration, remember this.

Earn the trust.

Administrator - lord and master pages. If you want to quickly intervene in the functioning of the page, you will need to develop some of the axioms for the administrator: what to do can and strictly prohibited.

Rapid Response Team.

Publications can be both successful and unsuccessful, without this in any way. Administrator shall be a person who would be able to quickly eliminate the negative comment and turn disgruntled fan at his side. Common sense is needed as never before. You must to the maximum to be sure a person who accepts a job, but to do so, alas, is not easy.

Flexible.

If necessary, the administrator must respond to the qualitative change of the orientation of the company. Official page - a mirror of the company. Try to hold regular contests, contests for the fans of your company's products / organization. In the end, Facebook - the mass media. At its open spaces can come up with anything.